could employ a marketing manager. In certain circumstances, this will be the best
to take. However there are again downsides you
need to be aware of.
- Costs- You need to consider
the costs involved to employ a good marketing manager.
include recruitment costs, salary,
any other employment
benefits (Car, pensions, bonuses etc)
and training. A good
marketing manager can demand a very
high package. This ignores the additional costs,
if the employee
is ill or you have problems with them.
It is also important to remember that if you employ
you need to be confident of a long
within your business, for their employment.
- Time- You need to take
into account the time it will take for
you and your team to
- As with anybody you employ you will never
be sure how well they will fit
in and the quality of their
work, often until it is too late.
Option 3 >>